Effective Date: January 3, 2024

Mark Lyell is dedicated to protecting your privacy and ensuring a secure user experience. This Privacy Policy outlines how we collect, store, and use personal and non-personal information you provide on our website. By accessing and using our website, you consent to the collection, use, and transfer of this information as described in this Privacy Policy. Please read this Policy carefully, as it has legal implications for you. If you do not agree with our collection and processing of personal and non-personal information, please do not use our website.

Our Use and Disclosure of Information

• Text Messaging Opt-In Data: We do not share text messaging originator opt-in data with any third parties.
• General Use: We use the information we collect to:
  • Fulfill your requests for products and services.
  • Respond to your inquiries.
  • Improve website functionality and deliver personalized content and advertising.
  • Enhance our website and the products and services advertised.

Information We Collect From You

When you visit and use our website, we collect the following types of information:

1. Personal Information

   • Includes name, address, telephone numbers, mobile numbers, email, and other unique information provided during registration or communication about our products and services.

2. Demographic Information

   • Includes zip code, mobile phone carrier, age, gender, salary range, education, marital status, occupation, industry, and personal interests.

3. Behavioral Information

   • Includes how you use our website, areas visited, services accessed, IP address, geographic location, browser preference, operating system, domain names, and other websites visited.

4. Web Technology Information

   • Includes IP addresses, browser type, ISP, referring/exit pages, operating system, date/time stamps, clickstream data, and information collected through cookies, web beacons, or JavaScript. This may include personal and non-personal information.

Confidential and Secure Web Environment

Mark Lyell is committed to maintaining the confidentiality and security of your information. We have strict physical, electronic, and procedural safeguards in place.

• Information Disclosure: Only shared with personnel or entities who need to know to service your account.
• Web Beacons: Used to collect general information about visits to our website for business tracking purposes. This data may include IP addresses and browser types but does not include personal details like name, address, phone number, or email address.

Links to Other Websites

Our website includes links to business partners and other sites with useful information. If you provide information to these entities, their collection and use of your information will be governed by their privacy policies. Mark Lyell is not responsible for the privacy practices of these websites.

Reviewing or Modifying Your Information

You can review and update your information at any time by visiting marklyell.com. As a consumer, you have the right to:

• Know what information we have about you.
• Make changes to that information.
• Know the identity of any entities we have disclosed your information to in the past two years.

To make an inquiry, write to us at the address listed below and provide the information you wish to access. We may require additional information for identity verification purposes. We will inform you of the types of information we have on file within 30 business days. For in-person reviews or mailed copies (a fee may apply), visit our customer service center.

California Consumer Privacy Act Rights for California Residents

Beginning January 1, 2020, California residents have additional rights under the California Consumer Privacy Act. For more information about these rights and Mark Lyell’s practices regarding personal information, please contact us.

Confidentiality for Victims of Domestic Violence in New York

In New York, it is unlawful for insurance companies to discriminate against domestic abuse victims. If you or your child have experienced domestic violence and obtained a valid Order of Protection, Mark Lyell will take appropriate actions to protect your and/or your child’s information, including safeguarding your name, address, and phone number.

Contact Information

For questions about our privacy policy, please contact us:

• Email: [email protected]
• Mailing Address:
  • Mark Lyell Legal Department
  • PO Box 24136
  • Minneapolis, MN 55424
  • United States

Mark Lyell may modify this privacy policy from time to time. The current version is always available at marklyell.com.